Clearly YouTube, and video content in general is hugely popular and shows no signs of slowing down. By some estimations 80% of all web traffic will be video based in the next year and most of this is going to originate from YouTube.
We've all seen the Instagram accounts of people who live a life of freedom travelling to exotic places, going to fun events and being gifted all sorts of wonderful things. Being an Instagram Influencer looks like a dream job. But is it too good to be true?
Whether you're hoping to hire Instagram influencers, Youtube Influencers, Twitter Influencers, Pinterest Influencers or Wantbrd Influencers you need to think carefully about what you hope to bring to your brand before starting the process.
If you're looking to gain exposure for your brand, influencer marketing remains an excellent method. Recent studies show influencer marketing standing out as the fastest growing online customer acquisition method, with 80% of marketers opinion being that influencer marketing is effective.